Parkson Myanmar Opening
<Key visual>
- Impress International Feeling by both Asian & Caucasian Look model
- Emerald and Orange are the Trend colors in that year. (*)
- Rose is one of the most favorite flower in Myanmar.
(*) Trend color of the each year is set by International designers association.
<Story Behind>
– Parkson Vietnam Management team is assigned by HQ to operate Myanmar business. Then Parkson Vietnam requests FLIX to work together, thanks to our business relationship in Myanmar.
<Mission>
– Successful Launch Communication in other country.
<Methodology>
– Create International & Big Feeling, although Communication resources are very limited.